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B2C (Business-to-Consumer)

Example

Amazon operates under a B2C model when it sells products directly to individual consumers through its e-commerce platform.

Definition

B2C (Business-to-Consumer) refers to businesses that sell products or services directly to individual consumers. This model is common in retail, e-commerce, and service industries where the focus is on attracting and satisfying individual customers.

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Disclaimer: The terms and definitions provided in this business dictionary are for informational purposes only. While every effort has been made to ensure accuracy, the content may not be exhaustive and may not be applicable to all business situations. Readers should seek professional advice before making business, legal, or financial decisions based on the information provided. The authors and publishers are not responsible for any errors, omissions, or outcomes related to the use of this dictionary.

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